OUR PHILOSOPHY
Luxury Shouldn't Cost a Fortune
We started EL because we were tired of the markup. The same fragrance oils that go into $150 bottles shouldn't be gatekept by designer labels and department store margins.
Every EL fragrance is crafted in Miami with the same premium ingredients used by luxury houses — French perfumers, high-quality oils, sophisticated compositions. The only thing we cut is the price.
OUR STORY